The blogger is above all a passionate person who reads and knows how to write. He runs his blog and feeds it by posting posts online and/or integrating content offered by third parties. The blogger is subject to legal obligations comparable to those of the journalist due to the publication and dissemination of information on the Internet. The writings remain: The publications are archived on the Internet.

The blogger must be the author of the posts he offers on his blog. The Internet makes it easy to reproduce content and it is sometimes difficult to know the origin of content already published. In the event of reuse of content from a third party (texts, images, videos, sounds, brands, etc.), the blogger must have obtained prior authorization from the rights holder and cite the author(s). Any reproduction or representation of content and/or brands belonging to third parties and protected by intellectual property rights, without prior authorization from the rights holders, constitutes the criminal offense of counterfeiting and may result in the blogger being held liable before the courts. . Bloggers are therefore prohibited from using protected content for which they do not have the rights.

There is a way to obtain free-to-use content: Creative Commons licenses. These are contracts in which the author determines the rights attached to his work. These licenses do not replace copyright, but establish the conditions for reuse of works.